Saturday, December 6, 2014

The Good and Bad of Medical Social Media

QUESTION: is social media a valuable outreach tool for physicians?

METHODS: expert debate


Dr Anne Marie Cunningham takes the view that physicians should have a strong social media presence. Physicians benefit from access to a global community of peers and leaders. 

Professor DeCamp argues that the use of social media places doctors at a professional and ethical risk and is essentially a waste of time. Social media makes it more difficult to maintain a distinction between the private and the professional aspects of a physician's life.

CONCLUSION: Both experts agree that specific guidelines and guidance are needed to ensure that physicians optimally benefit from social media and avoid known risks.

J R Coll Physicians Edinb. 2013;43(4):318-22